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Jackson, MS

Jackson's 100,000 residents and state capital status create government-focused OOH opportunities. Premium billboard locations along I-55 and I-20 capture legislative traffic, while JTRAN provides urban coverage. High-impact locations near the Capitol Complex, Fondren District, and the expanding Medical Corridor target both government officials and healthcare professionals.

Sources:

  • Population: U.S. Census Bureau (2023)

  • Retail: Dept. of Commerce (2023)

  • Traffic: DOT (2023)

  • Transit: APTA (2023)

  • Commercial Density: CoStar (2023)

  • Walk Scores: WalkScore.com (2023)

Rank

88

Population

300,450

Retail Spend ($B)

$2.00

Transit (M)

7

Walk Score

29

Daily Traffic

91,000

Density

32

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