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Tri-Cities

Tri-Cities' 90,000 residents and regional shopping hub status create retail-focused OOH opportunities. Premium billboard locations along I-26 and US-11W capture tri-state traffic, while NET Trans provides regional coverage. High-impact locations near The Mall at Johnson City, East Tennessee State University, and the expanding Aerospace Park target both shoppers and aviation industry professionals.

Sources:

  • Population: U.S. Census Bureau (2023)

  • Retail: Dept. of Commerce (2023)

  • Traffic: DOT (2023)

  • Transit: APTA (2023)

  • Commercial Density: CoStar (2023)

  • Walk Scores: WalkScore.com (2023)

Rank

90

Population

285,670

Retail Spend ($B)

$1.60

Transit (M)

6

Walk Score

28

Daily Traffic

69,000

Density

31

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