Guerrilla

Creative, unconventional OOH tactics like chalk art, flash mobs, or wild postings..

Best Placement: College campuses, event venues, transit hubs, and entertainment districts. Importance: Provides unconventional advertising experiences that captivate audiences through creativity and surprise.

Business Use Case: Best suited for brands looking to generate buzz and create viral marketing moments.

Guerrilla marketing disrupts conventional advertising tactics by incorporating unexpected placements and creative execution. Combined with poster panels, this strategy enables businesses to attract attention in high-energy environments.