How much do bus ads cost?

The cost of bus advertising varies based on the format (e.g., full wrap vs. side panel), the number of buses, the city, and the campaign duration. Contact us for a custom quote based on your specific needs.

Can I target specific routes or neighborhoods?

Yes. One of the biggest advantages of bus advertising is the ability to target specific geographic areas and demographics by selecting particular bus routes that travel through your desired neighborhoods.

What is the production time for a bus wrap?

Production and installation for a full bus wrap typically take 7-10 business days after the final creative artwork is approved. Other formats like interior cards can be produced more quickly.

New York Billboard Advertising

Campaigns That Can't Be Ignored. We get your brand seen by millions in the most iconic city on Earth, NY.

Start Your Billboard Campaign— Free Consultation

OUR SERVICES

Our Formats

New York is the media capital of the world, but it's also the most crowded market. A poorly-placed ad is just expensive noise. We turn that noise into unavoidable impact by securing the premium, high-demand locations that get you seen.

unmatched Reach in the #1 Market

10,000+

Digital Screens

Transforming the skyline with our premium digital billboard network.

99%

Market Share

Reaching 99% of New Yorkers weekly across all 5 boroughs.

50M+

Weekly Impressions

Unrivaled reach from our billboard network in the #1 US city.

Ready to Stand Out? Get Your Custom Plan

Our NYC Billboard Formats

We secure every type of high-impact billboard format in NYC. From classic highway bulletins to massive, unmissable digital screens, we have the inventory to match your goal.

Iconic Times Square

The center of the universe. Global exposure guaranteed on the world's most famous digital screens.

Static Billboards

Get 24/7 brand exposure with large-format bulletins along major highways (BQE, I-95).

Digital Billboards (DOOH)

Stunning, dynamic content in key hubs like SoHo, Penn Station, and other high-traffic areas.

Wallscapes & Murals

Massive art pieces in trendy spots like Williamsburg, Bushwick, and the Lower East Side.

Our Work in Action

Don't just take our word for it. See how we've helped brands like yours launch, grow, and make an unmissable impact.

1/1

Times Square Domination

1/1

MANhATTAN STREET LEVEL BILLBOARDS

1/1

Times Square: Gooniez

Manhattan University Rooftop Bulletin Staten Island

1/1

Staten Island Rooftop Bulleitn

1/1

Transit Shelters

1/1

Long Island Aerial Banner

Ready to Stand Out? Get Your Custom Plan

Deliver Impact in New York

This isn't just about placing an ad; it's about making a statement. We focus on the three key ways to dominate the NYC landscape.

Times Square Advertising

The neon heart of NYC. We get you on the ultimate billboard destination for unparalleled global visibility.

Iconic Neighborhoods

SoHo & Chelsea
Financial District
Williamsburg & DUMBO

Major Traffic Hubs

Penn Station & Grand Central
JFK & LaGuardia Entry Points
Barclays Center
Lincoln & Holland Tunnels

Explore Our Formats by NYC Borough

Find the perfect canvas for your brand. We have premium billboard inventory across all five boroughs.

Manhattan

Midtown / Times Square

(10036, 10018)

Digital Spectaculars, Bulletins, Wallscapes.

Downtown / SoHo / NoHo

(10012, 10013)

Wallscapes, Hand-Painted Murals, Digital Displays.

Financial District

(10005, 10006)

Digital Displays, Wallscapes.

Chelsea / Meatpacking

(10011, 10014)

Large-Format Poster Panels, Digital Displays.

Brooklyn

Williamsburg

(11211, 11249)

Wallscapes, Poster Panels, Street Art Murals.

Downtown Brooklyn

(11201, 11217)

Digital Displays, Bulletins, Wallscapes.

Bushwick

(11221, 11237)

BQE Highway

(I-278)

Hand-Painted Murals, Wallscapes, Poster Panels.

Static Bulletins, Digital Bulletins.

Get Your Custom Quote Today

The Plug Talk Media Difference

Exclusive Access

We're not just brokers. We have access to premium, high-demand inventory that others don't, ensuring your brand gets the best placement.

Local Experts

We know the city, the audience, and the regulations. We live and breathe New York, allowing us to build smarter, more effective campaigns.

How We Make Campaigns Simple

We make complex billboard campaigns feel simple. Our centralized process provides clarity and control, from the first strategy call to the final report.

Discovery Call

We chat about your goals, audience, and budget to understand your unique needs.

2

Strategy & Design

Our creative team will design a powerful ad and we'll select the best location for maximum impact.

3

Placement & Launch

We handle all the logistics, from production to installation, ensuring a smooth and timely campaign launch.

4

Track & Optimize

We'll provide you with a comprehensive report to track impressions and prove the effectiveness of your billboard advertising campaign.

Ready to get started?

Book Your Free Strategy Session Now!

Got Questions? We Have Answers

How much does an NYC billboard cost?

Cost varies wildly. A smaller "Junior Poster" in an outer borough might be $800-$2,000/month. A major highway bulletin can be $15,000-$50,000+. And Times Square... well, that's a whole different level.

So, how much is a billboard in Times Square for one day?

For a major commercial campaign, a one-day takeover can start at $5,000 and go up to $50,000 or more, depending on the screen and the time. (Note: those $150 "consumer" billboards are for a 15-second novelty spot, not a real ad campaign).

How effective are billboards in NYC?

Extremely effective for brand awareness. Billboards are "in your face" and can't be skipped. While they're not great for direct-response (like a click), they are incredibly powerful at building brand recall. One survey found 80% of people bought something after seeing an out-of-home ad.

What are typical campaign lengths?

Static billboards are usually 4+ weeks. Digital (DOOH) is incredibly flexible and can be booked by the day or even by the hour for a "roadblock" event.

Can you place billboards near stadiums like MSG or Yankee Stadium?

Yes. We have high-impact digital and static billboard locations on key routes *to* major venues, including Penn Station (for MSG) and major highways leading to the stadiums.

How do you select the best billboard locations?

We use data platforms to align your goals with high-density audience segments, optimizing for reach and frequency on specific routes.

What is the cheapest billboard in NYC?

The most affordable options are "Junior Posters" (small billboards) or ads in less-trafficked areas of the outer boroughs, which can start around $800 - $1,500/month. Digital billboard trucks are also a cost-effective, high-impact alternative.

Serving Markets Nationwide & Globally

We have a vast network of Billboard marketing opportunities in major markets across the country and the world.

New York City

Own the media capital of the world. We put your brand in front of millions of city residents and global tourists.

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Los Angeles

Make your brand a star in LA. We get your message on billboards and digital screens that reach a massive, on-the-go audience.

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Miami

Capture Miami's vibrant energy. We place your brand in the heart of South Florida, reaching a diverse audience of locals and international visitors.

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Chicago

Make a lasting impression in the Midwest's biggest city. Our campaigns speak directly to Chicago's hard-working residents in the city and suburbs.

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Las Vegas

Go all in on your brand. We get your message on The Strip, freeways, and digital screens that reach millions of tourists and high-value locals.

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San Diego

Own the outdoors in America's Finest City. We reach a unique mix of tourists and military personnel with high-impact ads near beaches and major hubs.

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New Jersey

Be seen by the tri-state area. We put your brand in front of millions of commuters and residents in a key market between New York and Philadelphia.

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Boston

Connect with a smart and savvy audience. We place your brand on billboards and MBTA transit to reach students, professionals, and international travelers.

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Atlanta

Dominate the Capital of the South. Our campaigns reach Atlanta's fast-growing population and business community, from city centers to major highways.

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Nashville

Get your brand noticed in Music City. We place your message on billboards and transit to reach a creative and energetic audience of locals and visitors.

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San Francisco

Global innovation, dense transit, and iconic vistas make SF a prime stage for bold, high-impact brand stories.

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Pennsylvania

Two powerhouse hubs and statewide reach turn the Keystone State into a versatile canvas for targeted, scalable storytelling.

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Washington DC

Policy influence, elite audiences, and nonstop tourism make the nation’s capital a high‑cred stage for brands with something to say.

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Dallas

Explosive growth, business momentum, and highway-scale visibility make Big D a high-performance arena for brand storytelling.

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Ready to See Your Brand in NYC?

Get a free, no-obligation plan and pricing from our NYC experts. We'll show you exactly what's possible for your budget.

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